Why Your Business Needs a Voice Search Strategy (And How to Start Today)

Posted on August 14, 2025

Voice Search Is Changing How Customers Find You

Smart speakers, virtual assistants, and voice-enabled devices are now part of daily life for millions of consumers. From “Find a plumber near me” to “What’s the best pizza in town,” people are speaking their searches instead of typing them. If your business does not have a voice search strategy, you are already losing customers to competitors who do.

At McKinley AI Solutions Group, we help businesses adapt to this shift so they can show up when and where customers are asking for them.

Why Voice Search Deserves Your Attention

• Faster Growth: Voice searches are increasing year over year, especially for local businesses.
• High Intent: Most voice queries come from people who are ready to take action right away.
• Mobile Dominance: A large percentage of voice searches happen on mobile devices, which means location matters.

Step 1: Understand How Voice Search Is Different

Voice searches are longer, more conversational, and often in question form.
Example: Instead of typing “Seattle bakery,” a customer might ask, “Where can I get fresh croissants in Seattle?”
How We Help: We tailor your SEO strategy to capture these natural language queries.

Step 2: Optimize Your Website for Voice-Friendly Content

Action:

• Include FAQ sections that directly answer common customer questions.
• Use headings and short, clear paragraphs to make answers easy to extract.
  How We Help: We create content that Google and other search engines can quickly pull into voice results.

Step 3: Strengthen Your Local SEO

Most voice searches are local.
Action:

• Keep your Google Business Profile complete and up to date.
• Add your location and service area throughout your website.
  How We Help: We integrate voice search with your local SEO so you appear in more “near me” results.

Step 4: Improve Technical Performance

Fast, mobile-friendly websites rank better for voice queries.
Action:

• Optimize loading speed.
• Ensure your site works seamlessly on all devices.
  How We Help: We handle all technical optimizations to improve rankings and user experience.

Start Your Voice Search Strategy Now

The businesses that prepare for voice search today will be the ones customers find tomorrow. At McKinley AI Solutions Group, we make it easy to integrate voice search into your overall marketing strategy so you can capture more leads and sales.

Let’s get your business ready for the future of search.
📞 Call us today for a free voice search strategy session.